Post by account_disabled on Mar 9, 2024 0:55:26 GMT -5
Do you want to open an online shop? You need an ecommerce manager . That is, a figure capable of managing every aspect of your online project. Because this digital sales professional has in-depth knowledge of marketing. E-commerce manager But above all he understands the e-commerce world, he has studied the strategies that allow a product sheet to increase conversions. And above all he knows how to read the numbers that allow you to proceed through data driven marketing. So not improvised, thoughtful and structured. Do you want to hire an ecommerce manager? Perfect, good idea: first, however, read this little identikit of a profession that is increasingly in demand, coveted and necessary for those who want to sell on the internet. Who is the ecommerce manager, definition Subjects Who is the ecommerce manager, definition Why you need to have an ecommerce manager What skills are needed How much does this professional earn How to become an ecommerce manager This figure deals with the management of an online sales site, regardless of its size and the product covered.
Its goal is to maximize conversions in the short and long term. The ecommerce manager Venezuela Phone Number does not deal with the material creation of the website but can also preside over the creative process by giving directions to webmasters , SEOs and design experts - including UX specialists - to obtain the best possible product also from a strategic point of view. His role, however, is completed with the website being put online when he can start working on the different strategies for managing product sheets, e-commerce categories and the techniques needed to get the best. Must read: how to be successful with your ecommerce Why you need to have an ecommerce manager An online sales site is a universe apart. It cannot be managed simply by keeping it online : it is a constantly evolving ecosystem, it must always and constantly be optimized, also respecting sudden trends. For example, by setting advantageous discounts capable of addressing specific trends, evaluating changes to propose to the owner.
We can say, with a good deal of certainty, that the ecommerce manager represents the meeting point between the ownership of the company that owns the website and the group of professionals who deal with the various sectors. What skills are needed A point to clarify immediately: the ecommerce manager does not operate directly on the website. He has the skills to understand, give directions and interpret data but does not deal with SEO optimization or sending a newsletter. But he knows the value of work done to position himself on Google and must show the path to follow to anyone who has to get their hands on it. E-commerce manager In short, the ecommerce manager is a connector. But what are the specific skills ? You certainly need to have knowledge of the main platforms to create an e-commerce and online sales strategies, with particular attention to Cross and upselling techniques. Digital warehouse logistics. Manages marketplaces. Defines possible dropshipping Use of coupons and discounts. Remarketing and retargeting. It is impossible to become an ecommerce manager without expertise in the world of web marketing and the main subjects such as SEO, social media marketing, email marketing and advertising.
Its goal is to maximize conversions in the short and long term. The ecommerce manager Venezuela Phone Number does not deal with the material creation of the website but can also preside over the creative process by giving directions to webmasters , SEOs and design experts - including UX specialists - to obtain the best possible product also from a strategic point of view. His role, however, is completed with the website being put online when he can start working on the different strategies for managing product sheets, e-commerce categories and the techniques needed to get the best. Must read: how to be successful with your ecommerce Why you need to have an ecommerce manager An online sales site is a universe apart. It cannot be managed simply by keeping it online : it is a constantly evolving ecosystem, it must always and constantly be optimized, also respecting sudden trends. For example, by setting advantageous discounts capable of addressing specific trends, evaluating changes to propose to the owner.
We can say, with a good deal of certainty, that the ecommerce manager represents the meeting point between the ownership of the company that owns the website and the group of professionals who deal with the various sectors. What skills are needed A point to clarify immediately: the ecommerce manager does not operate directly on the website. He has the skills to understand, give directions and interpret data but does not deal with SEO optimization or sending a newsletter. But he knows the value of work done to position himself on Google and must show the path to follow to anyone who has to get their hands on it. E-commerce manager In short, the ecommerce manager is a connector. But what are the specific skills ? You certainly need to have knowledge of the main platforms to create an e-commerce and online sales strategies, with particular attention to Cross and upselling techniques. Digital warehouse logistics. Manages marketplaces. Defines possible dropshipping Use of coupons and discounts. Remarketing and retargeting. It is impossible to become an ecommerce manager without expertise in the world of web marketing and the main subjects such as SEO, social media marketing, email marketing and advertising.